Green seal, competitive advantage for the industry and international business focused on Colombian agriculture

Abstract

Eco-labels are born and take force for the production and marketing of products since the 1970s because of the need to seek a balance between human activities and the environment. Certification ensures, in a way, that the socio-cultural impact is not consumers could recognize a company that was doing good actions in favor of the environment and companies, through the labels, for the segment of the “green” consumer market and in this way expand their offer; For these reasons the ISO 14000 of environmental standards are based, in which, are the series of norms that regulate the environmental labeling. The climate problem is an issue that affects the whole population and it is time to carry out activities that reward the environment with part of the benefits and resources that are taken, for this reason eco-labels in a mechanism where you can make designs, recycling and Assemblies to different products with the green seal that is natural and does not affect the ecosystem and in this way make the people who consume these products see the opportunity to care for the environment in a continuous way in the day to day.